User Journey Mapping for E-commerce Website Optimization

Category: Graphic Design & UI/UX

Create a detailed user journey map for an e-commerce website selling [PRODUCTS]. The target user is [USER PERSONA]. Map out the complete journey from discovery to post-purchase, identifying all touchpoints, user emotions, pain points, and opportunities for improvement. Include recommendations for UI changes that could improve conversion rates at critical decision points. Suggest metrics to track for each stage of the journey and provide wireframe concepts for 2-3 key screens that need optimization.
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