3-Month Marketing Strategy for Your New Side Hustle

Create a comprehensive 3-month marketing strategy for my new side hustle: [Describe your side hustle in 2-3 sentences, including target audience].

My marketing budget is approximately [amount] per month, and I can dedicate about [number] hours per week to marketing activities.

Please develop a detailed marketing plan that includes:

1. Brand positioning:
   - Core messaging and unique value proposition
   - Brand voice and personality
   - Key differentiators from competitors

2. Marketing channels (prioritized by effectiveness for my business):
   - Which social media platforms I should focus on and why
   - Content marketing opportunities
   - Email marketing strategy
   - Other relevant channels (SEO, paid advertising, partnerships, etc.)

3. Content strategy:
   - Types of content I should create
   - Content themes and topics that would resonate with my audience
   - Content repurposing strategy to maximize efficiency

4. Month-by-month action plan:
   - Month 1: Foundation building activities with specific tasks and goals
   - Month 2: Growth activities with specific tasks and goals
   - Month 3: Optimization activities with specific tasks and goals

5. Customer acquisition funnel:
   - How to attract potential customers
   - How to convert them into paying customers
   - How to encourage repeat business and referrals

6. Key metrics to track:
   - Which numbers I should monitor to measure success
   - Realistic targets for these metrics over the 3-month period

7. Tools and resources:
   - Recommended marketing tools within my budget
   - Templates or frameworks I could use to save time